The aggressive entry into mobile by Apple occurred less than two years ago. Their impact is staggering:
- Mobile Internet access finally done right
- The creation of the App Store where independent application developers can offer their product to the masses
- A transparent, consistent and fair revenue split (70% to developer, 30% to Apple)
- 35,000 new applications created by thousands of newly created independent developers
- Over 1 billion applications downloaded
- Apple went from nothing to the third largest mobile phone maker globally by revenue
- Played a major role in the resurgence of AT&T Wireless
- Apple is now the undisputed innovation leader with everyone else playing lagging catch up
- The iPhone transformed the cellphone into a broad application and entertainment platform
The industry transformation has just started....
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