CEO’s make lousy fundraisers.
Okay, we acknowledge that’s meant to be a provocative statement. CEO’s are critical to successful fundraising but should they go it alone? Historically, the venture capital community has been highly reticent to engage an investment banker to assist with raising capital. The usual arguments come out something like this:
1. Don’t want to pay a fee
2. Part of the CEO’s duties
3. Why hire an advisor for a job we can do ourselves.
4. Existing investors are funding their pro-rata share, we certainly don’t want to be charged a fee for putting our own money to work.
5. Our LP’s are paying us implicitly to get our portfolio companies funded.
6. We have lots of VC relationships, our “club” will fund it.
7. Always done it ourselves, it works, why change.
8. Agented deals are tainted.
Value Creation Filter
Well, let’s look at this issue from a perspective that places value creation as the sole decision criteria. We believe that’s a fair filter as VC’s and entrepreneurs are fundamentally seeking to build value as job #1.
- Don’t want to pay a fee
Understand. Question really is whether the investment bank adds more value than they take as a fee.
- Part of the CEO’s duties
Successful CEO’s delegate aggressively. The fund raising process doesn’t create value, however building the business does. CEO’s should use their precious time for the latter. The CEO, and other senior executives, are critical to the fund raising process but what if 20 hours a week was freed up via an advisor?
- Why hire an advisor for a job we can do ourselves
See #2.
- Existing investors are funding their pro-rata share, we certainly don’t want to be charged a fee for putting our own money to work.
So, fund it yourself. The reality is that external capital serves an important role. It bring external validation, mitigates financial risk, sets valuation and terms eliminating internal arm wrestling, allows a step up (hopefully) in book carrying value and can even reduce execution risk with the right investor. The new investor(s) are the catalyst of the funding. Creating and negotiating the catalyst is the value, not how the round is divvied up.
- Our LP’s are paying us implicitly to get our portfolio companies funded.
Perhaps on the extreme margin this is an accurate statement but lets get back to what LP’s really pay VC’s to do … make them money. This takes us right back to point #2 above. Is this the highest and best use of a VC’s time? We bet the answer is no.
- We have lots of VC relationships, our “club” will fund it.
Now be honest with yourself, how often did your buddies end up being the next round of funding? In your hot companies, perhaps more often than not but buddies generally do not represent an “efficient” market. What about the vast majority of your portfolio, promising but experiencing typical growing pains and executing a bit below expectations. Do you want to invite your closest friends to share the frustration?
- Always done it ourselves, it works, why change.
We hope a VC never uttered this, it sounds awfully bureaucrat like. Yikes!
- Agented deals are tainted.
Given all the compelling reasons to hire an agent that are outlined above perhaps we should reject this groupthink.
We’ll speak more on this issue in the future.